The information you include in your preschool newsletter will determine if parents consistently read it or send it to the trash without opening it.ġ. What to include in your preschool newsletter You can include paragraphs as well, but important information should be pulled out in bullet points at the top of the section Use bullet points for key information - Making your newsletter scanable is key to getting parents the information they need to have. Provide clickable links - Make it easy for parents to take action when you want them to by providing links within the newsletter.Ĥ. Put the sections in the same place every month - If you've ever read a newspaper or magazine, you know that while the look may change, the sections are consistent and you always know where to look for them.ģ. Include the same sections in every newsletter - These may include a section about what happened since the last newsletter, your menu, upcoming events, and important dates.Ģ. While it would be great if every parent read your preschool newsletter in its entirety, structuring it correctly will make it scannable for parents so they quickly grasp the most important information.ġ. How to structure your preschool newsletter Whenever you choose, make sure it's consistent. Nearly all free newsletter tools allow you to schedule your email send date and time so you can prepare it in advance and have it go out at the correct time. Avoid sending your newsletter on Friday afternoons or the weekend when it's less likely to be opened and read. For example, you may decide to send it on the last Thursday of the month or the last calendar day. In addition, your parent newsletter should be sent at the same time every month. For this reason, large preschool programs may opt to send a weekly or bi-weekly newsletter.Īt minimum, you should be sending a preschool newsletter to parents on a monthly basis. Large centers may have more to communicate and less face-to-face time with parents than a small home-based preschool. The frequency of a parent newsletter will vary by program. How often should you send a parent newsletter? With plug-and-play templates, building your newsletter is simple and you can ensure it's properly formatted to be viewable by all parents on both mobile and desktop. Most newsletter tools allow you to segment your mailing list so you can easily send emails to specific classes or groups at your preschool. These tools are designed to help you manage your mailing list and design and send your parent newsletter. Setting up your preschool newsletter is easy with free newsletter tools. And of course, children are unreliable narrators and can't be expected to share accurate details.Īfter a few months, parents will know when to expect a newsletter and what type of information it will contain, so your preschool newsletter will streamline communications and reduce the number of questions you receive.įree templates and mailing list management for your preschool newsletter Teachers have little time to engage with each parent and may not get the opportunity to inform them of everything that's happening at your preschool. With dozens of parents coming at once, drop off and pick up times can be hectic. And when a parent's life is easier, your life is easier. They also can be a source of information to help parents reinforce what children are learning academically, socially, and emotionally, and can provide information to help make their lives easier. Parent involvement is crucial when it comes to fundraising and generating referrals. In addition to that, newsletters help engage parents and increase involvement in your preschool. Why are preschool newsletters important? Even if you use a communication app and parents receive daily texts, parent newletters are a central place of information to reach all parents at your preschool. Why are preschool newsletters important? Before we get to the how, let’s first deal with the why. It's critical that your preschool newsletter be set up to effectively communicate what you need parents to know and have an engaging subjet line to ensure it gets opened and doesn't get buried in their inbox. In fact, most parents get most of their information about your program, classroom activities, and overall schedule from your newsletter. Newsletters are an essential communication tool between preschools and parents.
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